Knoll recently opening a Home Design Shop in LA. It is hoped that this endeavor – that coincided with Knoll being in business for eight decades – will bring networking opportunities for local designers and Knoll’s accessories, furniture and textiles.
The store – at 314 North Robertson Boulevard – was designed by Benjamin Pardo (a design director at Knoll), Johnson Marklee, Barbara Reimelt and the NinetyNine Group. The first direct-to-consumer retail operation of the store was opened in NYC and, given how successful that was, the idea emerged to create one in LA. According to Pardo:
“Los Angeles interior designers set the benchmark for modern with a special passion for stunning materials and finishes. Our LA Shop experience is designed to deliver their bold vision by offering unsurpassed customization of furniture forms that complement architectural space.”
For those passionate about their city but don’t want to leave their homes, there is now an online store for purchasing Santa Monica themed memorabilia. As CEO and President of Santa Monica Travel & Tourism (SMTT) Misti Kerns said:
“We are delighted to have launched Shop Santa Monica in celebration of our charming oceanfront city. Inspired by a destination that is truly like no other, our collection allows people from around the world to enjoy a piece of Santa Monica.”